Country Snapshot: 70 New Hotels in Brazil’s Project Pipeline [Infographic]
Examination of the TOPHOTELPROJECTS construction database reveals that the Brazilian hotel sector will experience steady growth in the years to come, with the mega-city São Paulo leading the way.
The Brazilian hotel market is expected to grow by 70 properties and 15,044 rooms in the coming years, according to our study. We take a closer look at the country’s development list and take a look at which new projects are worth watching.
Upcoming hotel openings in Brazil per year
For the rest of 2021, 15 projects with 2,687 rooms are expected to open.
Another 19 properties are expected to be completed in 2022, involving an additional 4,474 bedrooms. For 2023, 13 new hotels with 2,680 keys are already in preparation, while 23 other projects and 5,203 rooms have been planned for 2024 and beyond.
Of the 70 projects underway in Brazil, 25 will be in the five-star segment, while the remaining 45 are aimed at the four-star market.
High growth markets in Brazil
São Paulo, the largest city in South America, will get ten new hotels with 1,617 rooms.
This places it well ahead of the tourist magnet of Rio de Janeiro, which will only increase its offer by four projects and 699 keys. Finally, three properties with 785 rooms will open in the popular seaside resort of Gramado.
Major hotel brands are expanding in Brazil
Hard Rock Hotels & Casinos has ambitious plans in Brazil – it intends to launch no less than ten properties with 3,522 rooms.
Elsewhere, Radisson Hotels & Resorts is planning four upcoming openings, which will increase its local footprint by 599 keys. And Bristol Hotels has three hotels with 498 rooms on the maps.
The most remarkable hotel openings in Brazil
The highly anticipated Golden Gramado Laghetto Resort has just opened its doors outside Gramado. This 345-key program delivered an attractive mix of rooms and apartments, as well as swimming pools, hot tubs, game rooms, and a cinema. Saunas with minibar and solarium, a lounge with fireplace and a pub with panoramic views complete the offer.
São Paulo, meanwhile, is gearing up for the launch of an exciting new hotel in early 2022. Luxury brand Nobu will debut in South America with the launch of the 150-room Nobu Hotel São Paulo, combining elements of a hotel, residences and gastronomic destination. It will also include a rooftop bar and pool, event spaces, and a fitness and health center.
Finally, the Thermas São Pedro Park Resort will be completed by the end of 2024, covering an area of more than 31,000 m² a short drive northwest of São Paulo. Four five-storey buildings will house 465 furnished apartments, each comprising a bedroom, kitchen, living room and bathroom. In addition, guests will enjoy numerous lifestyle and leisure facilities including restaurants, water parks for adults and children, hot tubs, play areas, game rooms, gym, sauna and spa.